Thursday, September 28, 2006

Brand Trivia: Nike

Some facts about Nike:
  • Annual amount Nike paid Michael Jordan for promoting Nike products: US$20 million
  • What Nike paid to sponsor the Brazilian soccer team: US$200 million
  • Retail cost of one pair of Nike's Air Tuned Sirocco runners: $189
  • Approximate cost of making one pair of Nike running shoes: $5
  • Carolyn Davidson of Orgeon University designed the world famous swoosh logo for a partly sum of just 35 dollars.
  • In 1973, Steve Prefontaine became the first major track athlete to wear Nikes.


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